Monthly Market Update May 2017
This is Christina Swain with your monthly Market update! Inventory has remained low, and the buyer’s are out in full force. Summer is creeping up on us and the kids will be out of school which means the buyer’s are ready to purchase! Low inventory has created a higher demand in the market. Add to that a drastic increase in sales and reduction in marketing period and it is arguable the best time to sell a house.
So why not capitalize on that demand and drive it up higher to net more? How about netting $10K more? It is easy, hire expert realtors, like us and we invest in the marketing of your home with Professional Pictures.
Pictures are your number 1 marketing tool! Buyers search by pictures online when looking at homes. 92% of home buyers are online searching so your pictures need to be professional. Rooms need to look as large and bright as possible!
Let’s review how buyer’s search for homes. Buyer’s start their search by going online and entering in criteria. Their results pop up and they go through each home by looking at the photos. You only have about 5-10 seconds to capture a buyer’s attention online. So your pictures are critical at this point. It is at this point when a buyer drawn in by your pictures will read the description and further details on your home.
Buyers buy with emotion, and we want your pictures to elicit that emotional response online so we draw the most buyers through the door. More buyers looking at your home means you are able to net the most.
To summarize, you need AWESOME pictures to get a good number of appointments. Buyers are less likely to be interested in your home if your pictures don’t do your home justice.
You May Not ready to sell now, so It’s important that you plan ahead for exterior photos. Now that it’s spring, your home probably looks really good right now.
The Swain Team offers a free Photo Shoot of your home's exterior when your home looks at it's best. This sets you apart from the competition. All other sellers have snow, leaves, and dead grass in their pictures you will have a bright sunny day with all the flowers in bloom. This makes your home much more attractive to buyers. If you are arriving home one day and your home is at it's best. Give us a call 215-757-7257.
Ultimately, you should hire your expert Realtor months to years in advance to do this for you. WORK WITH An expert REALTOR WHO UNDERSTANDS HOW TO USE Innovative marketing techinques.
If you are ready to buy, sell or just have any real estate questions, contact us today at 215-757-7257 or TheSwainTeam@gmail.com. We are happy to help!
April 2017 Market Update
Now is the Time to Sell!
Earlier this year we told you it was a good time to sell a house. Low inventory, strong market demand and an early spring created the right conditions for a strong sellers market.
Inventory and demand have not let up! Add to that a drastic increase in sales and reduction in marketing period and it is arguable the best time to sell a house since the mortgage crisis in 2008
If you’ve been on the fence about selling, now is the time to give us a call,
There has been a 16% increase in sales compared to 2016.
Inventory may be low, but that’s not deterring buyers. Year over year sales have increased 16%. Increased sales weren’t the only good news. Median Sold Price on these sales was up 4% compared to March 2016 and has reached a 9 year high.
There were 15,000 more showings this March compared to March 2016. Combine that with the decrease in inventory and the ratio of showing appointment to active listings was at an all time high of almost 6 to 1.
Considering not all active listings are appealing to buyers, that ratio is likely much higher when you factor in highly sought after neighborhoods and price ranges.
There are 10% fewer listings compared to 2016.
There were 5,000 fewer listings this March than were available last March. While that might not sound huge, consider this: listing inventory has not been this low in the peak spring market in over a decade.
The bottom line is: Consumers are ready to buy, they’re willing to pay a higher price, and they’re eager to view more properties. Now is the time sell!
To learn how to sell for the most, come to our next Home Selling Seminar at the Sheraton in Langhorne on May 4, at 6:30 pm.
If you are thinking about selling, contact us today at 215-757-7257 or TheSwainTeam@gmail.com to learn how we can help you sell for the most!
April 2017 Market Update
February 2017 Local Market Update
We've been telling you to take advantage of low mortgage rates for the past few months because as of now, rates are on the rise. Don't worry too much because rates are right where they were in January 2016. At some point, even if interest rates go up to 5%, is that too high? No! In the 1990's, rates were as high as 8%. We are still at a historically low rate.
Experts like us think that over the next several years, by 2020, homes will have increased in value between 10 and 21%. That's a great investment! Think about this - if a person bought a home today worth $250,000, that same home could be worth over $290,000 by the year 2022, which is a $40,000 increase just within five years! So, if you are thinking about renting instead of buying, you might want to reconsider after analyzing the potential growth.
If you are thinking of selling, you should start acting now! Don't wait until the Spring when the number of homes on the market increases, lowering the demand for yours. Historically, the number of homes for sale increases substantially in the months of April and May. Don't get lost in the mix! Inventory is low which equals more demand for your home! So let's get your home on the market today. Give us a call - 215-757-7257 or email TheSwainTeam@gmail.com
About two weeks ago I received a call from a reporter for main area newspapers (Bucks County Courier Time, Intelligencer, and Burlington County Times) in the Lifestyles section. She requested to interview us about Downsizing and she had heard about our Home Selling Seminar. So we spoke in detail about the seminars and what they offered. And I am happy to report that the article was published on Sunday. Here is a link and the article:
Don't get caught by surprise when it's time to downsize
Real estate brokers in Pennsylvania and New Jersey say those who envision downsizing their homes in the not-so-distant future should be aware that selling a house for top dollar may mean putting time, effort, and money into home improvements. Furthermore, they say that process should start long before the house is put on the market.
“It puts the seller in the driver’s seat,” said Christina Swain, who, with her mother, Carol, is the Swain Real Estate Team at Keller Williams in Langhorne.
Mature sellers who wait until they are forced to downsize, either because of health or finances or both, can face a daunting task with too little time, energy, tolerance and money to do it.
“It’s a lot easier to do it earlier,” said real estate broker Kevin Bayzath of Remax Connections in Marlton, Medford and the surrounding areas. “But, sometimes, you don’t have the luxury of time. The process can be expensive and invasive.”
“It’s so much and it’s overwhelming,” said Swain, who has clients in Bucks and Montgomery counties in Pennsylvania and Burlington, Mercer, and Camden counties in New Jersey. “They are paralyzed.”
Both Carol Swain and Bayzath have the Senior Real Estate Specialist (SRES) designation from the National Association of Realtors. The designation is given by the association to those who “are specially qualified to address the real estate needs of those age 50+,” according to the association’s SRES website. Those specialized needs can involve, for example, working with not only the seller but the seller’s family when marketing a house.
“It’s a team effort,” Bayzath said.
Some of the needs of the mature seller are not all that different than the needs of younger sellers. For example, all sellers – no matter the age – must declutter and depersonalize their homes if they want to get top dollar in a sale. However, for those who have lived in a home for decades and have displayed proudly on their walls photographs that memorialize family milestones, that can be a change that is particularly difficult to accommodate.
“I try to explain that buyers want to come in and visualize their belongings in the house,” Bayzath said. With the sellers’ mementos displayed, prospective buyers “feel like they’re invading someone else’s space.”
Another point Bayzath makes is that sellers reluctant to take down photographs of their grandchildren, put away trophies from high school, or pack away collections of knickknacks need to think about what they have liked in the homes they have toured on their own house hunts. Usually the homes they have liked are the ones that have been decluttered and depersonalized.
“When you walk up to that apartment that is the model, you know how nice it appears,” Bayzath said.
In addition to decluttering and depersonalizing, both Bayzath and Christina Swain recommend that sellers – particularly those who have not redecorated the family home in a while – do some updating. Remove shag carpet. Take down brown paneling and flocked wallpaper. Also, neutralize. That means removing from view any political or religious items because prospective buyers may consider them controversial. It also may mean taking down wallpaper, which often appeals to very specific decorating tastes, and painting walls in neutral tones, such as light beige and soft gray. Paint is an inexpensive way to freshen home décor, Bayzath said. However, Swain warned, choose colors wisely, staying away from bold and pastel shades.
“Peach,” Swain said, “does not sell.”
Swain also advises sellers to get a pre-sale home inspection. Depending on the size and age of the house, such an inspection can cost about $500. Once the report is in, the sellers can decide what they want to fix and what they do not want to fix, understanding that a buyer will want to pay less for the house if repairs are left undone. If a seller gets the inspection done a few years before planning to sell, then he or she has time to spread out the repair costs over time in a more budget-friendly manner. Sellers run into problems, Swain said, when they do not make a plan in advance to fix up their home for sale and must handle repairs and updating all at once.
Sellers over 55 can get help to execute their plan. Some firms specialize in working with seniors to find suitable housing and with packing up and moving. Most real estate agents, including Bayzath and the Swains, can refer sellers to contractors when home repairs are necessary. In addition, some real estate professionals offer workshops to advise sellers of all ages on the best ways to prepare for a successful home sale. For example, the Swains have three free seminars scheduled for the fall: a lunchtime workshop Sept. 27 at the Bucks County Institute of Technology on Wistar Road in Fairless Hills, a seminar 6 to 8 p.m. Oct. 5 at the Lower Southampton Library on Bridgetown Pike in Feasterville, and a 7 to 9 p.m. seminar Oct. 12 at the Northampton Library on Upper Holland Road in Richboro.
Thinking about how to best prepare for a future sale only makes sense, particularly for seniors, Swain said.
“Your home is your largest asset,” she explained. “You should protect your money because you need that money to move on. It’s just plain and simple.”
Thinking of selling your home now, in a few months or years?
We Willl Teach You How To:
· Make up to 18% More using alternative marketing methods
· What Improvements will bring the greatest Return on Investment
· HGTV Effect
· Sell Faster with less stress
· Maximize your budget
· Keep More Equity in your Pocket
Seating is limited so please RSVP 1 Week prior to event by calling 215-757-7257 or emailing - TheSwainTeam@gmail.com
Remember: share this info with a friend or family member who maybe interested.
All are invited.
*NO Cost or Obligation*
If you have any questions, we are here to help you can contact us at (215) 757-7257 or TheSwainTeam@gmail.com .
Coming Soon...619 Park Ave., Bristol, PA 19007
Just like New! Step into the sizeable living room which leads to the eat in kitchen. Light floods the kitchen through the sliding glass door illuminating the kitchen which features stainless appliances, ceramic tile, recessed lighting, and an island with seating for the family. The kitchen opens to the sunken family room addition making the home ideal for entertaining! A bedroom and full bath complete the first floor. Hardwood floors extend throughout upstairs. The gorgeous master suite offers 2 full closets, cathedral ceiling, laundry chute and a luxurious master bathroom. The master bathroom features a custom vanity, and a huge 5x7 ceramic tile shower with built in seating. The second upstairs bedroom offers a picturesque built in window seat. There is also plumbing for a ½ bath as well. The finished basement is sure to please offering a finished family room with recessed lighting, office, and laundry room. The fenced (privacy) rear yard offers a shed and deck. Six panel doors, 2 zone central air, and many upgrades through out! No corner has been cut! A must see!
If you have interest in this home, contact us today at 215-757-7257 or TheSwainTeam@gmail.com and we maybe able to get you into the home early or we can add you to our list to be notified when it goes on the market.
Coming Soon....June 2016