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The Swain Group Designations CRS The Certified Residential Specialist (CRS) is the highest Designation awarded to sales associates in the residential sales field. The CRS Designation recognizes professional accomplishments in both experience and education. Since 1977 the Council of Residential Specialists has been conferring the CRS Designation on agents who meet its stringent requirements. Profile of a CRS Designee Experience Ethics Technology Expertise The Top 4 Percent Eagent Carol is an Eagent that is technically savvy. She understands the tools it takes and utilizes them to there fullest. She has demonstrated the ability to navigate the internet and use it to market properties to potential buyers. As well she understands the needs of the internet consumer. Carol has built her website around the consumer. She knows what it takes to drive consumers to her website. Her website offers the tools needed by buyers to access MLS listings, get township information, school district information, and much more. In conjunction, if you list your home with Carol Swain your home will be a featured property on her website. She has built up a database of buyers online who she is in close contact with. SRES By earning the SRES® designation, Carol Swain has demonstrated necessary knowledge and expertise to counsel senior clients through major financial and lifestyle transitions involved in relocating, refinancing, or selling the family home. Carol Swain has received special training, gets regular updates, and is prepared to offer the options and information needed in making life changing decisions.
Understand the range of housing and developmental needs of each of the three major segments of the growing mature population. Develop and maintain "senior" client relationships while earning the respect and trust of the mature client. Understand the major concerns and fears facing each segment of today’s mature client population and have the tools needed to effectively address them. Create a personalized housing plan for mature clients to reduce their fears and concerns about selling or buying. Use counseling tools that reinforce the comfort and confidence required by today’s mature clients. Help maturing clients take positive action in estate, real estate and financial planning. Understand differing professional services and lifestyle needs of our maturing clients. Develop concepts of how to move from a selling (salesperson) style approach to one of the professional counselor/advisor. Provide the maturing client and their family with a housing plan outline for their consideration when the time arises. Develop team-building skills with family members and other professional senior service providers in the community
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